Graphic Design (AA | BFA)
Students in the graphic design program initially develop an understanding of color, composition, design, typography, and drawing skills. As they progress through the program, they study the history of art, including the history of graphic design, and they learn to solve creative problems and to offer solutions that will be effective in the business world. The market is continually evolving and presenting new challenges to the design industry. With guidance from each Art Institute's program advisory committee specific to graphic design, the program grows and specializes to meet the demands of the industry. Students develop skills in computer graphics, electronic imaging, and production. Their tools include scanners, digital cameras, and computer-based hardware and software. They learn the conceptual theory of design, so their skills are current, regardless of software changes.
In the associate program, students begin with courses in art and design and then move to a focus on page-design theory and formatting, appropriate color and imaging, and print and interactive production. Before graduation they develop the portfolio required of the associate program.